Affiliate Sales and Marketing Info

Geo targeting is basically used for two purposes in Internet Marketing.

1. Targeting your advertising campaign and
2. Targeting your site content to match your customers geographic location.

One of the main reasons for using Geotargeting Techniques on your website is to drastically increase your sales, and/or, improve customer loyalty.

Here is a link to an excellent article on Geo Targeting by Richard Killian of Imnica.com.

Using Geotargeting. … read more

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The Advanced Marketing Institute’s Headline Analyzer is both a fun and an informative tool to use when choosing a headline for your marketing or promotional material.

Most professional copywriters’ headlines will have 30%-40% EMV Words (Emotional Marketing Value) in their headlines, while the most gifted copywriters will have 50%-75% EMV words in headlines.

To use this tool, simply type your intended headline and click ‘Submit’ for an instant, free analysis.

Keep in mind that it is important to use headlines with emotional marketing value when created articles or marketing related information or products.

Headlines with little or no emotional words rarely do as well as headlines with stronger emotional content. If your headline receives a low score, try another. You can attempt to shorten your headlines, or use different words and analyze the new headline.

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This is not necessarily an affiliate marketing related topic. However, browser speed can make your life a lot easier when working online, especially for those of us specializing in affiliate sales and marketing and other online ventures.

Having tested and used several different browsers I can honestly say that my preference is Mozilla Firefox. Being a recent convert to Broadband, I must confess that I was somewhat disappointed in my new ‘high speed’ service. Being faster than dial-up, it was still quite slow, which was quite a disappointment.

However, I discovered that the slowness wasn’t altogether the fault of the broadband connection. Some of the problem was related to Firefox. Once I made the changes detailed below to my Firefox Browers, I was amazed at how much faster pages load.

Making Firefox faster is a relatively easy procedure. Just follow the instructions below and be prepared to be amazed!

HOW TO CONFIGURE AND SPEED UP YOUR FIREFOX BROWSER

1.Type “about:config” into the address bar and hit return. Then scroll down and look for the following entries:

network.http.pipelining
network.http.proxy.pipelining
network.http.pipelining.maxrequests

Normally the browser will make one request to a web page at a time. When you enable pipelining it will make several at once, which really speeds up page loading.

2. Alter the entries as follows:

Set “network.http.pipelining” to “true”

Set “network.http.proxy.pipelining” to “true”

Set “network.http.pipelining.maxrequests”
to some number like 30. This means it will make 30 requests at once.

3. Lastly right-click anywhere and select New-> Integer.

Name it “nglayout.initialpaint.delay” and set its value to “0″. This value is the amount of time the browser waits before it acts on information it receives.

If you’re using a broadband connection you’ll load pages MUCH faster now!

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Paypal has a new storefront widget, still in beta but fully operational, that enables you to create an online store complete with shopping cart via your own account on the Paypal site.

This is the link you will need to use to set up your own Paypal Storefront, as the Storefront Widget is still in Beta at Paypal Labs. You login with your current Paypal information.

This is a tremendous new service!

What this means is that customers can now purchase products directly from your website or blog. You no longer need to install a shopping cart on your website, or hire a programmer to create an online store for you.

You can also offer your customers the opportunity to purchase an online Gift Certificate or Discount Coupon using the Paypal Store feature.

You need to host your images elsewhere in order to have pictures show up in your listings. I recommend Image Cave as an excellent, basic image hosting service.

One of the things I really like about this storefront is how easy it is to customize. You can change colors and make other changes that will help the storefront blend in to the look of your current website. Another nice thing is that this little storefront looks very much like a mobile phone interface. I think it will have a lot of potential if you are targeting the .mobi crowd!

Note that that the storefront is viral via the ‘Help Sell These Products’ link, meaning someone else can sell your products on their website. (Why they would want to do this, I’m not sure, but it is an interesting concept that has great potential for enterprising online entreprenuers!)

Take some time to click anything and everything that is clickable to see how versatile this widget really is. (Don’t overlook the little i in the top right-hand corner!)

When you click the ‘buy’ button, the item is added to your shopping cart. When you click the ‘Checkout’ link you are taken to your Paypal account login page. (Which means you can have fun clicking the links without having to worry about making an accidental purchase. Purchases can only be completed via your Paypal account.)

Please note that this storefront is still in beta and is available on the Paypal Labs site only. (PayPal Labs is PayPal’s showcase site which allows you to take Paypal’s experimental products for a spin.)

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