Geo Targeting

Posted 28 February, 2008 in Articles

Geo targeting is basically used for two purposes in Internet Marketing.

1. Targeting your advertising campaign and
2. Targeting your site content to match your customers geographic location.

One of the main reasons for using Geotargeting Techniques on your website is to drastically increase your sales, and/or, improve customer loyalty.

Here is a link to an excellent article on Geo Targeting by Richard Killian of Imnica.com.

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